Tag Archive: Home appliance

Haier Business Analysis: Leading Global Home Appliance Company from China

Haier is one of the most successful global company from China, not only because it’s one of the earliest brand go abroad, but near 50% percent of its revenue from foreign Countries. In contrast, GREE, another home appliance in China and similiar revenue size with Haier, made only less than 10% revenue from abroad.  Haier is a leading global home appliance manufacturer headquartered in Qingdao, China. Haier  designs, manufactures and sells a wide range of household appliances including refrigerators, freezers, washing…
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GREE Electric: Made in China, Loved by the world

GREE, the whole name is Gree Electric Appliances Inc. of Zhuhai, is one of the most famous Chinese home appliance companies in China. GREE grows from zero in 1990, and become the leading international air condition company now. So far, it has developed three brands, namely GREE, TOSOT and KINGHOME, with a wide product range which includes residential air conditioners, central air conditioners, air source water heaters, smart phones, home appliances, refrigerators, etc. The history of GREE is complex, since…
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